
Problem Fit
The main failure of start-ups and innovation projects is that the real problems of a market, the real needs of customers are not addressed by the service offered or that technological innovation does not bring sufficient gain in value.
Goals
Obtain a qualitative and quantitative synthesis of the real issues, real problems and market needs to build targeted offers aligned with customer expectations!

How
By deploying a methodology combining the know-how of start-up studios and strategy consultants combined with real entrepreneurial experiences.
Internal Analysis
- Functional and technical analysis of the solution’s building blocks and their added value.
- Identification of strengths, weaknesses and actions
- Underlying hypotheses to be validated
External Analysis
- Targets and customer experiences to interview
- Targets and ecosystem experience to interview
- Preparation of interview sheets (20-50)
- Analysis of interviews by customer profile (CP)
- Summary of CPs and customer experience
